Blockchain is an interesting technology with lots of potential. It has captured my attention for quite some time. There are some interesting trials going on right now in this area of blockchain provenance; I share a few of those here in a recent publication for Cathy Hotka.
Read MoreI am asked about many use cases by clients as relates to helping them drive new business. But a frequent request is helping companies get access to new contacts and decision makers.
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Just returned from the large, Retail Business Technology Expo (RBTE) at London Olympia; 'partnered' with RSR Research - I wrote a piece on my observations from the show as well as findings from Oxford High Street there.
Read MoreTracy De Cicco, Konposit Principal, on a recent episode of iHeartRadio's CEO Money with Michael Yorba. Tracy and Michael discussed ways to build meaningful relationships with C-Level executives.
Read MoreSecond in a series pertaining to executive value propositions. In this second piece, we will cover aspects of value propositions to consider.
Part II: Clear Thinking for Superior Results
Read MoreFirst in a series pertaining to executive value propositions. In this first piece, we will cover aspects of value propositions to avoid.
Read MoreThe big meeting is about to take place. You have done extensive research on the firm and the C-level executive that you will be meeting with. You have also produced a thoughtful, relevant agenda and gone through the process of assembling a – very – small team to take to the meeting. Now it is time to practice for the big day.
Read MoreNow that you’ve done the initial prep for your meeting with the C-Suite, the real work is set to begin. Namely, preparing the agenda and assembling the messages and the team. You can do all the best initial preparations, but if you don’t have the meeting messages and agenda down, as well as the right team assembled, your meeting will not be optimized.
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Everyone’s time is valuable. But a C-Level executive’s time is especially valuable. Back-to-back or double – or triple – booked meetings, often being on the road, answering to senior executive management and the Board, and needing to be especially responsive to any number of stakeholders, including staff and employees, are just a few reasons why a C-Level executive’s time is so precious.
Read MoreThe second part in my series on building meaningful client relationships..
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I wanted to touch on the topic of building meaningful client relationships. Relationships that matter. Relationships that count. Relationships that stand the test of time.
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Retail in today’s climate is a very fickle industry. Customers are empowered to choose among a variety of brick and mortar retailers as well as online options. The rise of the Internet and web retailers, such as Amazon and eBay has enabled information to be at a customer’s fingertips to make quick decisions on purchases. They have plenty of choices.
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In this article we explore the seismic shift that is occurring in digital advertising as a result of cognitive computing, social media, and mobile technologies.
Read MoreI’ve been selling and been in front of senior executive clients for the better part of 20 years. I’ve had some exemplary sales training, as at IBM and elsewhere, but some of my best ‘teachers’ have been my clients who have taught me over the years what it looks like to earn their business and their trust. Follows are a few of my thoughts on ‘mistakes’ I see that companies make when engaging with clients and ultimately trying to sell and move their products and capabilities.
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